Noonoouri, a well-known digital influencer, has ventured into music with her debut single “Dominoes” after securing a record deal with Warner Music Central Europe.
This pioneering move makes her the first digital influencer to become a pop singer who landed with such a significant record deal.
Well-Known Digital Influencer Noonoouri Secures Deal With Warner
In a groundbreaking move, Noonoouri has ventured beyond her influencer status and embarked on a music career. She recently dropped her debut single, “Dominoes,” following a significant record deal signed with Warner Music Central Europe.
Noonoouri has achieved a pioneering milestone by becoming the first digital influencer to secure a major record deal. The character’s inaugural release, “Dominoes,” features the 38-year-old German DJ and music producer Alle Farben, whose real name is Frans Zimmer.
A group of songwriters and musicians wrote this track. The Independent reported that the songwriters and musicians involved in the song will be compensated with royalties and publishing shares, similar to the standard practice for traditional songs.
In the music video, the digital avatar is seen sporting Skims, Kim Kardashian’s shapewear brand, a choice made by Noonoouri’s creator, Joerg Zuber.
Zuber expressed his excitement about the debut music video on Instagram, saying that after two years of dedicated work on this music project, they can finally share this incredible collaboration with the world.
A Warner Music Central Europe spokesperson clarified that Noonoouri is an established digital character they signed to a record deal. While she’s not AI-generated, AI technology was used to create her singing voice.
“Dominoes” was based on a real singer’s voice, but it was altered so Noonoouri would have her own distinct sound, and fans are eager to discover the voice behind it.
Read Also: AI Tool Creates South Park-Like Episode With User as the Star
Discovering Noonoouri
Interesting Engineering reported that Noonoouri defies the laws of nature – she remains eternally youthful, endlessly energetic, and impervious to sleep or hunger. Astonishingly, the Instagram influencer can sprout a set of chiseled abdominal muscles at will.
Yet, Noonoouri is not a living, breathing entity. She exists solely in the digital realm of the internet. Noonoouri’s modeling career has eclipsed the aspirations of many models in New York.
She made her debut at New York Fashion Week in 2018 at the age of 18 and, remarkably, remains 18 to this day. Noonoouri has collaborated with renowned brands like Dior, Valentino, and MiuMiu. She even featured in a KKW Beauty tutorial by Kim Kardashian.
The creative mind behind Noonoouri is German CGI artist Joerg Zuber. Zuber’s passion for fashion and beauty, ignited at the tender age of five when he discovered Vogue, drove him to bring Noonoouri to life.
Through this digital influencer, he has forged connections with some of the world’s most prestigious fashion houses. Creators of digital models like Noonoouri are finding immense profitability in their virtual creations.
Consider the case of 23-year-old Snapchat influencer Caryn Marjorie, who has ingeniously crafted an AI replica of herself. By utilizing a service that engages in online conversations, she charges users $1 per minute for interaction.
Astonishingly, Marjorie asserts that she can earn a staggering $5 million monthly through these virtual interactions.
Related Article: AI Deepfake: Celebrities, Including Messi, Embrace Hyper-Realistic Avatars in Advertising Amid Concerns
ⓒ 2023 TECHTIMES.com All rights reserved. Do not reproduce without permission.
