Casa Blanca, which goals to develop a “Bumble-like app” for discovering a house, has raised $2.6 million in seed funding.
Co-founder and CEO Hannah Bomze obtained her real property license at the age of 18 and labored at Compass and Douglas Elliman Real Estate earlier than launching Casa Blanca final 12 months.
She launched the app final October with the objective of matching residence patrons and renters with houses utilizing an in-app matchmaking algorithm mixed with “expert agents.” Buyers rise up to 1% of residence purchases again at closing. Similar to relationship apps, Casa Blanca’s app is powered by a easy swipe left or proper.
Samuel Ben-Avraham, a accomplice and early investor of Kith and an early investor in WeWork, led the spherical for Casa Blanca, bringing its complete elevate to date to $4.1 million.
The New York-based startup not too long ago launched in the Colorado market and has seen some spectacular traction in a brief period of time.
Since launching the app in October, Casa Blance has “made more than $100M in sales” and is projected to attain $280 million this 12 months between New York and its Denver launch.
Bomze mentioned the app expertise will probably be personalized for every metropolis with the objective of making a personalised expertise for every person. Casa Blanca claims to streamline and kind listings based mostly on person preferences and way of life priorities.
Image Credits: Casa Blanca
“People love that there is one place to book, manage feedback, schedule and communicate with a branded agent for one cohesive experience,” Bomze mentioned. “We have a breadth of users from first time buyers to people using our platform for $15 million listings.”
Unlike rivals, Casa Blanca applies to a direct-to-consumer mannequin, she identified.
“While our agents are an integral part of the company, they are not responsible for bringing in business and have more organizational support, which allows them to focus on the individual more and creates a better end-to-end experience for the consumer,” Bomze mentioned.
Casa Blanca at the moment has over 38 brokers in NYC and Colorado, in contrast to about 15 right now final 12 months.
“We are in a growth phase and finding a unique opportunity in this climate, in particular, because there are many women exploring new, more flexible job opportunities,” Bomze famous.
The firm plans to use its new capital to proceed increasing into new markets, nationally and globally; enhancingits know-how and scaling.
“As we continue to grow in new markets, the app experience will be curated to each city – for example, in Colorado you can edit your preferences based on access to ski areas – to make sure we’re offering a personalized experience for each user,” Bomze mentioned.
