New GeForce 50-series GPUs: There’s the $1,999 5090, and there’s everything else

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Nvidia has good news and bad news for people building or buying gaming PCs.

The good news is that three of its four new RTX 50-series GPUs are the same price or slightly cheaper than the RTX 40-series GPUs they’re replacing. The RTX 5080 is $999, the same price as the RTX 4080 Super; the 5070 Ti and 5070 are launching for $749 and $549, each $50 less than the 4070 Ti Super and 4070 Super.

The bad news for people looking for the absolute fastest card they can get is that the company is charging $1,999 for its flagship RTX 5090 GPU, significantly more than the $1,599 MSRP of the RTX 4090. If you want Nvidia’s biggest and best, it will cost at least as much as four high-end game consoles or a pair of decently specced midrange gaming PCs.

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