(BPRW) BET Expands Daytime Lineup with AFRO TV’s The Sisaundra Show and Point of View, Celebrating Community, Culture and Connection on BET Her
Daily Live Talk Shows to Premiere on BET Her March 16
(Tech Zone Daily) NEW YORK–(BUSINESS WIRE)– BET is expanding its daytime programming slate through a new partnership with AFRO TV that will bring two daily talk shows, The Sisaundra Show and Point of View (POV), to BET Her. The agreement brings the AFRO TV-produced live shows to BET Her’s weekday lineup, premiering March 16.
The Sisaundra Show, hosted by acclaimed vocalist and television personality Sisaundra Lewis, is a live daily talk show blending celebrity interviews, musical performances, faith-driven and inspirational conversations designed to uplift, inform and entertain while celebrating Black culture.
Point of View (POV) is a live panel talk show centered on the perspectives and lived experiences of diverse Black women, delivering timely discussions on current events, relationships, career, wellness and issues shaping Black communities nationwide. Both shows are recorded at AFRO TV’s television studios in Orlando, Florida.
“Black women are culture drivers, business leaders and decision-makers whose voices deserve consistent, national platforms,” said Yves Bollanga, CEO and Founder of AFRO TV. “Through this agreement, AFRO TV expands the visibility of programming created to reflect the depth, leadership and influence of Black women, aligning our daily Live content with platforms that understand and prioritize that audience.”
“At BET, we remain deeply committed to amplifying the voices, stories and perspectives that move our community forward,” said Brian Rikuda, Executive Vice President of Enterprise Growth Strategy, Business Operations, and Programming Strategy of BET Media Group. “Partnering with AFRO TV allows us to expand BET Her’s daytime lineup with programming rooted in culture, conversation and connection, creating a space where Black women’s voices, experiences and influence are centered every day.”
About AFRO TV
AFRO TV is a multicultural cable television network distributed via Comcast Xfinity and NOW TV. The network produces and distributes original live daily programming reflecting diverse Black experiences. For more information, visit www.afrotainment.us.
About BET Media Group
The BET Media Group, a unit of Paramount (NASDAQ: PARAA; PARA; PARAP), is the world’s largest media company rooted in community, culture and connection for the Black community. For over four decades, BET has served as a trusted home for Black audiences, amplifying authentic stories, elevating Black voices and creating spaces where culture thrives and community comes together.
Through a powerful portfolio of brands including BET, BET+, BET Gospel, BET HER, BET International, BET Jams, BET Soul, BET Studios and VH1, BET connects audiences across cable, streaming, digital, live events, studios and global platforms, delivering culturally resonant content that reflects the depth, creativity and impact of the Black experience.
For more information about BET, visit www.bet.com and follow @BET on social platforms. For more BET announcements, visit paramountpressexpress.com/bet/.
Source: AFRO TV
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