(BPRW) Georgia Power and Atlanta Hawks expand HBCU Pathways program for fourth consecutive year
(Tech Zone Daily) For the fourth consecutive year, Georgia Power will host the HBCU Pathways program in partnership with the Atlanta Hawks to support students from Historically Black Colleges and Universities (HBCUs) across Georgia.
Since its launch in 2023, the HBCU Pathways program has supported 21 students, with several alumni securing full-time roles in sports, entertainment, and corporate sectors following their internships.
“At Georgia Power, caring for our communities is at the heart of everything we do. The collaboration between Georgia Power, the Atlanta Hawks, and our HBCU partners allows us to extend that commitment by creating opportunities for HBCU students to gain real-world experience and build lasting careers,” said Jonathan King, director of workforce development at Georgia Power. “Together, we’re giving young leaders the tools, confidence, and opportunities they need to thrive, while strengthening the communities we all call home.”
The HBCU Pathways Program is a 10-week paid internship with the Atlanta Hawks designed to prepare the next generation of leaders in sports, entertainment, and business. The program offers hands-on experience and professional development opportunities. For the 2025 cohort, there are eight internship spots available in various departments including Brand Communications, Global Partnership – Activations, Retail, Digital Marketing, Global Partnership – Sales, CPS Ticket Sales, Event Operations and Hawks IQ (Analytics). The application window closes on Jan. 16, 2026.
“At the Atlanta Hawks, we believe our greatest impact comes from investing in people,” said Atlanta Hawks and State Farm Arena’s Executive Vice President & Chief People, Diversity, and Inclusion Officer Camye Mackey. “As a proud HBCU graduate, I am honored for our organization to partner with Georgia Power to provide HBCU students with real-world experience, mentorship, and a foundation for long-term success. Together, we are cultivating the next generation of leaders who will continue to strengthen our industries and transform our communities.”
Georgia Power, a subsidiary of Southern Company, has a longstanding commitment to supporting HBCUs. Since the creation of the Georgia Power Foundation in 1986, the company has donated more than $5.5 million to HBCU initiatives in Georgia, as part of Southern Company’s broader $50 million multi-year investment in HBCUs nationwide.
To apply for the program, visit www.nba.com/hawks/hbcu-pathways.
Source: Georgia Power
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