(BPRW) Rolling Out Celebrates 25 Years of Culture, Creativity & Community
Launches Rolling Out Music with Debut Single “This Winter” by Kevin Ross
(Tech Zone Daily) ATLANTA, GA – Rolling Out, America’s leading Black-owned multimedia platform, proudly marks its 25th anniversary by expanding into music with the official launch of Rolling Out Music. This new subsidiary is a forward-thinking record label and creative hub built to amplify the voices of independent artists, curate cultural moments, and deliver authentic Black music experiences that transcend generations and genres.
As part of the new rollout, music veteran Richard Dunn has been appointed Chief Executive Officer (CEO) of Rolling Out Music, bringing with him more than 30 years of experience in live music, touring, and entertainment management to the new division. Dunn will lead strategy, operations, and artist development initiatives, helping shape the label’s creative direction and global partnerships. Under his leadership, the division is committed to building infrastructure that empowers artists, fosters creative control, and celebrates Black excellence.
“Rolling Out has always been more than media – it’s been a movement rooted in ownership, creativity, and community,” says Munson Steed, Founder of Rolling Out / Rolling Out Music. “As we mark 25 years of cultural leadership, the launch of Rolling Out Music under Richard Dunn’s leadership is our pledge to the next generation of storytellers and sound creators.”
Kicking off this exciting new chapter is Rolling Out Music’s debut release, “This Winter,” a collaboration with award-winning R&B artist Kevin Ross. As a chart-topping recording artist and label founder of Art Society Music Group, Ross stands among contemporary R&B’s most distinctive and influential voices. His intentional artistry and authentic connection with listeners continue to resonate, most notably with his #1 Billboard hit “Love in the Middle,” which dominated the Billboard Adult R&B chart for four weeks earlier this year.
“This Winter” perfectly illustrates Rolling Out Music’s creative ethos with its timeless sound and meaningful storytelling. Warm, intimate, and emotionally rich, the track captures the soulful and romantic essence of the season. In the accompanying music video, Ross is joined by VH1 star Deelishis, for cinematic visuals that amplify the song’s romantic energy and seasonal charm.
For a quarter century, Rolling Out has been a trusted voice at the intersection of Black culture, business, and creativity – a platform where music, entrepreneurship, and innovation meet purpose. Founded in 1998 by Munson Steed, the company has evolved from a weekly print publication into a multi-platform digital network with a national reach of over 20 markets and millions of monthly viewers and readers.
Headquartered in Atlanta, a global center for Black creativity, Rolling Out’s new music division extends the brand’s commitment to empowering storytellers, artists, and entrepreneurs through ownership and innovation. Under Richard Dunn’s leadership, Rolling Out Music will develop strategic partnerships, curate live performance experiences, and build opportunities for artists to thrive independently.
“We didn’t come this far to only tell the story — we came to own the stage,” says Steed. “Rolling Out Music is where culture meets control. Launching with Kevin Ross is no coincidence. ‘This Winter’ sets the tone for our next 25 years of Black excellence and creative freedom.”
About Rolling Out Music
Rolling Out Music, led by CEO Richard Dunn and founded by Munson Steed, is the music and creative label arm of Rolling Out Media, dedicated to developing, producing, and distributing independent Black music across platforms. Through partnerships, live performances, and multimedia content, the label seeks to empower artists with the resources and ownership to control their narratives.
About Rolling Out
Founded in 1998, Rolling Out is one of the nation’s leading Black-owned multimedia companies, producing award-winning digital content, print features, television programming, events, and podcasts that celebrate urban culture, entertainment, and business. With a national footprint in over 20 markets and partnerships spanning corporate, creative, and community sectors, Rolling Out remains committed to amplifying diverse voices and elevating Black excellence through storytelling and ownership.
For more information, please visit RollingOut.com
About Kevin Ross:
Kevin Ross is a Grammy-nominated singer, songwriter, producer, and performer from Washington, D.C., celebrated for his smooth vocals, heartfelt storytelling, and genre-blending vision. Since his breakthrough with “Long Song Away,” Ross has built an impressive catalog, collaborated with icons like Babyface, Toni Braxton, and Trey Songz, and headlined sold-out shows nationwide. In 2019, he founded his label, Art Society Music Group, championing independence and creative freedom. His 2025 hit single “Love In The Middle” became his first #1 as an indie artist, holding the top spot on Billboard’s Adult R&B Airplay Chart for four weeks. Known for powerful performances, including Noochie’s Live From The Front Porch and Yams Sessions, Ross continues to push R&B forward with his latest album, LOVE UPTEMPO: MAX.
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